Creative Copywriter, GCA Marketing
Job summaryAmazon's GCA Marketing team is seeking an experienced and Creative Copywriter to guide the tonal development of our paid advertising and campaign messaging.
You will partner across in-house and external creative partners, internal Public Affairs experts, research leads, and media planners to develop original and imaginative approaches to our campaigns with an accountability for honing how we communicate our key messages as powerfully as possible.
The ideal candidate has a passion for doing world class work, human storytelling, and public affairs.
They are a talented and passionate copywriter that thrives in a fast-paced, creative environment, with a curiosity for how words and tone can change brand perception.
We are looking for someone with strong strategic knowledge, who can make intentional choices, and is excited to tackle new creative challenges every day.
Key job responsibilities Write and edit copy used in campaigns across paid and owned channels.
Develop exceptional writing that cuts through the clutter and connects intellectually and emotionally with our audience.
Partner with campaign manager, creative director, producers and agencies in the development of campaign creative.
Use data and audience insights to ensure that we are creating work that our audiences will find compelling and useful.
Collaborate with internal and external team members to develop digital, social, and experiential campaign executions.
Present ideas and concepts to stakeholders internally and externally.
Manage multiple projects and meet ambitious deadlines.
About the teamOur team employs a range of data inputs to learn about the most impactful way to reach our audiences.
While we follow the data, we are also not afraid to challenge it.
We elevate truths about our brand.
We meet our audiences where they are and go deep on channel-specific creative.
Most of all, we respect our audiences through thoughtful and intentional work.
Our team strives to identify the persuasive return on investment for every dollar we spend.
We build marketing plans that persuade our core audiences through best-in-class media tactics and measurement methodology that enables us to optimize towards the principles and platforms that achieve real-world outcomes at the expense of those that don't.
Our team puts a high value on work-life balance.
It isn't about how many hours you spend at home or at work; it's about the flow you establish that brings energy to both parts of your life.
We believe striking the right balance between your personal and professional life is critical to life-long happiness and fulfillment.
We offer flexibility in working hours and encourage you to find your own balance between your work and personal lives.
Our team is dedicated to supporting new members.
We have a broad mix of experience levels and tenures, and we're building an environment that celebrates knowledge sharing and mentorship.
We care about your career growth and strive to assign projects based on what will help each team member develop and take on more complex tasks in the future.
.
Estimated Salary: $20 to $28 per hour based on qualifications.
You will partner across in-house and external creative partners, internal Public Affairs experts, research leads, and media planners to develop original and imaginative approaches to our campaigns with an accountability for honing how we communicate our key messages as powerfully as possible.
The ideal candidate has a passion for doing world class work, human storytelling, and public affairs.
They are a talented and passionate copywriter that thrives in a fast-paced, creative environment, with a curiosity for how words and tone can change brand perception.
We are looking for someone with strong strategic knowledge, who can make intentional choices, and is excited to tackle new creative challenges every day.
Key job responsibilities Write and edit copy used in campaigns across paid and owned channels.
Develop exceptional writing that cuts through the clutter and connects intellectually and emotionally with our audience.
Partner with campaign manager, creative director, producers and agencies in the development of campaign creative.
Use data and audience insights to ensure that we are creating work that our audiences will find compelling and useful.
Collaborate with internal and external team members to develop digital, social, and experiential campaign executions.
Present ideas and concepts to stakeholders internally and externally.
Manage multiple projects and meet ambitious deadlines.
About the teamOur team employs a range of data inputs to learn about the most impactful way to reach our audiences.
While we follow the data, we are also not afraid to challenge it.
We elevate truths about our brand.
We meet our audiences where they are and go deep on channel-specific creative.
Most of all, we respect our audiences through thoughtful and intentional work.
Our team strives to identify the persuasive return on investment for every dollar we spend.
We build marketing plans that persuade our core audiences through best-in-class media tactics and measurement methodology that enables us to optimize towards the principles and platforms that achieve real-world outcomes at the expense of those that don't.
Our team puts a high value on work-life balance.
It isn't about how many hours you spend at home or at work; it's about the flow you establish that brings energy to both parts of your life.
We believe striking the right balance between your personal and professional life is critical to life-long happiness and fulfillment.
We offer flexibility in working hours and encourage you to find your own balance between your work and personal lives.
Our team is dedicated to supporting new members.
We have a broad mix of experience levels and tenures, and we're building an environment that celebrates knowledge sharing and mentorship.
We care about your career growth and strive to assign projects based on what will help each team member develop and take on more complex tasks in the future.
.
Estimated Salary: $20 to $28 per hour based on qualifications.
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